Ensuring the safety of both staff and customers is imperative in running a business amid the COVID-19 pandemic. But how do you prioritise safety while ensuring your business still operates as usual? For Kylie Maxwell, Director and Franchise Owner of LJ Hooker Queanbeyan, her technology strategy plays a huge part as their team adapts to the new normal.
“As a leader, I think it is important that our staff felt safe and they’re across of what we wanted to do,” says Kylie. While the business had to close its doors to the public, baring visitors from the office and canceling routine inspections initially, Kylie and her team turned to digital technology to continue the business as usual. “We made sure we had video walkthroughs on both rental and sales properties. That made it easier for the consumer to feel safe to do business with us.”
Moving forward, Kylie believes that being able to do virtual inspections puts their business at an advantage, “Going forward, there’s still going to be a lot of people who don’t feel comfortable in going out to look for properties, while some will want to be able to do so. We will definitely now tailor our suite of services to the individual.”
*Rockend Rockstars is a video series in partnership with Real Estate Uncut. As part of the series, property commentator Kevin Turner talks to some rockstars of the property management industry about their business, tips, and personal stories.
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